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Maidenform

Maidenform

Maidenform Brands is a manufacturer of women's underwear, founded in 1922 by three people: seamstress Ida Rosenthal; Enid Bissett, who owned the shop that employed her; and Ida's husband, William Rosenthal. They rebelled against the flat-chested designs of the time and instead produced both dresses and support undergarments, particularly bras that accentuated the natural shape of a woman's figure, hence the name Maidenform.

  • 4011Products
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Maidenform Smooth Luxe Hipster 40871
By Maidenform
SOLD OUT
0 0
Maidenform Women's Dream Boyshort Panty, Gloss, 7
By Maidenform
$10.87
2 Sellers
0 0
Maidenform Girls Bra, Girls 3-Pack Basic Crop Bras
By Maidenform
$14.98
2 Sellers
0 0
Maidenform® Pure Genius T-Back Bra
By Maidenform
$16.97
7 Sellers
0 0
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